DISTRIBUTION

Effective Campaign Management

Effective Campaign Management

Campaigns can be defined based on customer groups, payment methods, and geographical locations.  Campaigns can also include promotions, discounts, sales/purchase/shipment costs as well as payment/purchase history.  There is a detailed formula editor for sophisticated campaigns.   

Sales Management

Sales Management

Brands, products, groups, and sales amount/quantities are analyzed based on sales returns cost.  It is possible to create a target and determine a strategy according to analysis results.  Logo applications integrate delivery of customer orders with finance and distribution management modules. 

Distribution Route

Distribution Route

It is possible to define distribution routes from the global address data storage.  Sales managers can plan the daily, weekly, and monthly routes of every sales representative to enable ideal customer visit according to sales indicators.  Sales managers may adjust sales premiums according to quantity, amount or special parameters on a representative basis, and reach higher sales performance.   

Mobile Sales

Mobile Sales

Logo applications work in integration with mobile sales applications that run on PDA's of sales representatives.  It is possible to perform interactive data exchange of price lists, sales orders and payments, etc. with PDA's.  The central address database in Logo applications enables sales representatives to make selections from multiple shipment addresses of customers, and perform error-free shipment at the delivery stage

Reduction of Sales Cost

Reduction of Sales Cost

With the determination of stock level for each material, distributors are relieved of carrying inactive stock costs.  As all cost items are defined in the system, these costs can be directly reflected to sales.     

References

Unilever
Brisa
Reysad
Turkcell
Marshall

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