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Overview

Logo Diva CHANNEL enables all retailing processes to be quickly and easily managed by synchronizing cash transactions between the head office and branches in retail companies that perform channel management.

Special technology for channel structure


Effective management of a channel is one of the most challenging processes for retail businesses with an organizational structure including a large number of dealers or branches. Extensive channel management applications ranging from stock management and optimization, to real-time monitoring of all branches or dealers in the channel, and reporting, from product transfers between stores and branch-based campaign planning, to logistics processes and customer satisfaction activities, are transferred to the cloud through Logo Diva CHANNEL. The channel is quickly and seamlessly managed by Logo Diva CHANNEL, which is easily activated, while the sales channel can be managed with maximum efficiency by establishing a strong integration between the center and all the branches or dealers.

Features

  • Cloud technology that doesn’t require any investment

    The greatest advantage offered by Logo Diva CHANNEL to retail companies operating via a channel structure is that cloud technology that doesn’t require any investment. Thanks to this technology, there is no need for investments in terminals, servers, security software, backup, database installation, maintenance support services, various software licenses, etc. for head offices or branches/dealers. All information entered into the system is securely saved, protected and backed up in the cloud environment. There is also no need for an expert for installation or application. As long as there is an internet connection and an account defined in Logo Diva CHANNEL, the system can be operated directly from the cloud. 

  • High-quality service and customer satisfaction throughout the channel

    Thanks to its integrated structure throughout the channel, Logo Diva CHANNEL offers customers high-quality front office/register services, while facilitating the processes of businesses in back office applications. Carrying out real-time transactions through the cloud-based common customer database, even for organizations with hundreds of branches, Logo Diva CHANNEL is able to provide fast and seamless services at any point. This allows the application of special offers, campaigns, gifts and promotional programs for customers. Furthermore, different campaigns and promotions can be easily designed for different stores within the channel structure. In this entire process, the Personal Data Protection Act (KVKK) is adhered to and the system is regularly updated based on legislative changes.   

  • Seamless and real-time communication between head office and the dealer/branch

    Logo Diva CHANNEL provides real-time interaction and control between all points for retail companies operating based on a channel structure. Sales transactions in any store can be viewed in real time, sales reports can be received at any time, and changes in product prices, or campaigns can be easily applied to all stores or only to certain points. Any new store can be instantly added to the system, the stores can be categorized, payment options can be identified on the basis of stores and stores that can transfer products between warehouses can be selected. In addition, thanks to the capability to create a common platform with e-commerce sites, traditional stores and online commerce environments can be brought together. In other words, the omnichannel retail concept where different channels come together, is implemented without any issues via the Logo Diva CHANNEL. 

  • Effective stock management throughout the channel

    One of the most intense processes for retail companies working with a large number of branches or dealers is the up-to-date, accurate and effective management of stocks in all units. With the real-time stock tracking and stock optimization advantages provided, Logo Diva CHANNEL enables the movements of stocks within the channel in the most efficient manner. This allows for the stock status of each branch or dealer to always be at an optimum level and designing campaigns for such stocks becomes easier. In addition, stores are able to view the stocks in other stores through authorization, and are therefore able to properly guide customers. With the stock transfer feature, it is possible to transfer and monitor stocks between stores. In addition, purchasing processes can be planned and costs can be monitored thanks to the structure that enables past stock movements to be reviewed.

  • Compatibility with current payment and billing systems

    Logo Diva CHANNEL can be integrated with all current payment systems including mobile payment and campaign systems. Thanks to its flexible structure that can be enhanced with add-ins, it can also be adapted to new systems. Bonded sales processes can also be easily managed via Logo Diva CHANNEL. In sales transactions performed via Logo Diva CHANNEL, it is possible to issue not only receipts or invoices but also e-invoices, which is one of the key components of digital transformation. Thanks to Logo Diva CHANNEL, which is fully integrated with the Logo e-Archive and e-Invoice solutions, e-invoices can also be sent to the integrator in real time when they are issued via the system and presented to the consumer. Monthly cash transaction reports can also be sent to the Revenue Administration via the integrator. 

  • Mobile payment

    With Logo Diva CHANNEL, cash transactions can be carried out not only at registers but also at different points within the store through Logo Diva MOBILE. Thanks to this feature, register queues are reduced, while customers can freely shop within the store.

  • 14/7 Support Service

    Logo Diva Support teams provide service between 08:00 and 22:00 on weekdays, and between 10:00 and 22:00 on weekends and public holidays. As soon as technical support is required, your issue is registered in the Logo Diva Support system and the problem is quickly resolved. 

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